DIY Google Local Services Ads Audit Sheet for Home Service Businesses

Take control of your own marketing performance with this easy-to-use Google Local Services Ads (GLSA) Audit Sheet—designed specifically for home service providers like roofers, plumbers, HVAC techs, electricians, and more.

This downloadable, step-by-step audit tool walks you through every key area of your GLSA profile to ensure your business is visible, competitive, and ready to convert leads. From verifying your license and insurance to optimizing service areas, bidding strategy, job types, and photo approvals, this sheet gives you a clear checklist to follow—no agency required.

Perfect for: ✔ Roofing companies ✔ Plumbers ✔ Electricians ✔ HVAC contractors ✔ Handyman services ✔ Any local service-based business

What’s Inside:

• A comprehensive GLSA self-audit checklist

• Sections covering verification, bidding, service areas, job types, photos, and more

• Clear, plain-English instructions with room for notes and action items

• Built to match the latest Google interface and policies

Why It Works: This audit helps you catch missed opportunities, fix common issues, and improve your ad performance—leading to more visibility and better-quality leads without increasing your ad spend.

Get found by the right customers, in the right places, at the right time.